Lilly Tech Systems
AI Market Research
Transform your market research with AI-powered surveys, sentiment analysis, trend prediction, and enhanced focus groups. Learn to gather deeper insights faster and at lower cost than traditional methods — all for free.
What You'll Learn
By the end of this course, you'll be able to conduct comprehensive AI-powered market research for any product or industry.
AI Surveys
Design smarter surveys with AI-generated questions, adaptive logic, and automated analysis that delivers insights in minutes.
Sentiment Analysis
Use NLP to analyze customer sentiment across reviews, social media, and support tickets at massive scale.
Trend Prediction
Leverage AI to detect emerging market trends from search data, social signals, and economic indicators.
AI Focus Groups
Enhance traditional focus groups with AI transcription, theme extraction, and synthetic persona research.
Course Lessons
Follow the lessons in order or jump to any topic you need.
1. AI-Powered Surveys
Design intelligent surveys with AI question generation, adaptive branching, response quality detection, and automated analysis.
2. Sentiment Analysis at Scale
Use NLP to analyze customer sentiment across reviews, social media, forums, and support conversations.
3. AI Trend Prediction
Detect and forecast market trends using AI analysis of search data, social signals, patent filings, and economic indicators.
4. AI-Enhanced Focus Groups
Augment qualitative research with AI transcription, automatic theme extraction, and synthetic persona interviews.
5. AI Consumer Insights
Build comprehensive consumer profiles using AI analysis of behavioral data, purchase patterns, and psychographic signals.
6. Research Automation & Reporting
Automate end-to-end research workflows from data collection to AI-generated insight reports and presentations.
Prerequisites
What you need before starting this course.
- Basic understanding of market research concepts
- Familiarity with survey design and data analysis
- No prior AI or programming experience required
- Interest in modernizing research methodologies with technology